Sklar Wilton & Associates is a Canadian marketing advisory firm specializing in marketing research, marketing strategy and strategic facilitation.
We drive fact-based decisions by fusing consumer insights with business realities.
At SW+A, we believe that ‘Everything is Marketing’. Visit our Blog for marketing lessons inspired by everything A to Z…from awards shows and airlines to zombies and zeitgeist.
Disagree? Try to stump us! Post your ‘Everything isn’t Marketing’ challenge in response to one of our blogs and our team will get to work!
“It’s going to be ugly,” Luke Sklar provides an SW+A point of view to the Globe & Mail on Amazon’s announcement that it will enter the grocery e-commerce market in Canada.
Rather listen than read? Click here to access a podcast of Luke’s conversation with CKNW radio on the same topic.
SW+A is an active and proud supporter of the Leukemia & Lymphoma Society of Canada.
This year, we raised nearly $30,000 in support of the 2013 Light the Night charity walk. Thank you to our fundraising partner Logit and to all of our clients, suppliers, friends and family for your support!
Starting small helps to solve cancer…and can help to solve business problems too.
Click HERE… Read more » to read the full article from JamesClear.com
Three awards for the best brand activations.
By Manoj Raheja
When the World Cup kicked off on June 12th, we shared a point of view… Read more » on the growing trend of
Lessons on earning that 20% tip.
By Luke Sklar and Amber Hudson
Inspired by Gloria’s blog… Read more » about great service in restaurants we got to talking about how a server is
A blog series on Shopper Marketing.
By Cyndi Pyburn
There has been much attention lately in the retail world about the notion of ‘showrooming’ – customers go to the store,… Read more »
What can Jacko and Donny can teach us about long term brand health.
By Amber Hudson and Luke Sklar
Michael Jackson died 5 years ago. Love him or hate him… Read more »
By Gloria Hong
Yesterday, word came out that Jamie Oliver will be launching a new upscale casual chain restaurant in Toronto at Yorkdale Mall. Jamie’s Italian… Read more » focuses on traditional Italian
At Sklar Wilton + Associates, we are passionate marketers and brand builders. Our consulting services fuse marketing and market research with strategic facilitation and innovation to yield clarity, action and positive ROI for our clients. We help our clients identify their target market, define brand positioning and brand strategy, develop marketing programs, and measure success using the right metrics. We also provide insight on how our clients can better engage their organization and demonstrate leadership through commitment and passion.
At SW+A we believe that by fostering strong connections with our clients we can provide them with better value and more meaningful results. Our long standing relationships with our clients, some more than 20 years, are a testament to the merit of this belief. Our team of dedicated associates is passionate about making SW+A a great company, inside and out. We help each other succeed by leveraging our internal think-tank and “Power of 32″ to achieve mutual success alongside our clients.