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Who won off the pitch at the 2014 FIFA World Cup?

Three awards for the best brand activations.
By Manoj Raheja
When the World Cup kicked off on June 12th, we shared a point of view… Read more » on the growing trend of


Everything is Marketing – Brands as the World’s Greatest Waiter

Lessons on earning that 20% tip.
By Luke Sklar and Amber Hudson
Inspired by Gloria’s blog… Read more » about great service in restaurants we got to talking about how a server is


Behind the Shelf – ‘Web-rooming’ in Canada

A blog series on Shopper Marketing.
By Cyndi Pyburn
There has been much attention lately in the retail world about the notion of ‘showrooming’ – customers go to the store,… Read more »


Everything is Marketing – Beat It vs. Puppy Love

What can Jacko and Donny can teach us about long term brand health.
By Amber Hudson and Luke Sklar
Michael Jackson died 5 years ago.   Love him or hate him… Read more »

italian food

Jamie Oliver: Canadian Takeover?

By Gloria Hong
Yesterday, word came out that Jamie Oliver will be launching a new upscale casual chain restaurant in Toronto at Yorkdale Mall. Jamie’s Italian… Read more » focuses on traditional Italian

World Cup

Everything is Marketing – Will North America Start to Call it Football?

What the World Cup can teach us about spotting a trend early on.
By Amber Hudson and Luke Sklar
Here we are again, another sporting event of epic global proportions.… Read more »

At Sklar Wilton + Associates, we are passionate marketers and brand builders. Our consulting services fuse marketing and market research with strategic facilitation and innovation to yield clarity, action and positive ROI for our clients. We help our clients identify their target market, define brand positioning and brand strategy, develop marketing programs, and measure success using the right metrics. We also provide insight on how our clients can better engage their organization and demonstrate leadership through commitment and passion.
At SW+A we believe that by fostering strong connections with our clients we can provide them with better value and more meaningful results. Our long standing relationships with our clients, some more than 20 years, are a testament to the merit of this belief. Our team of dedicated associates is passionate about making SW+A a great company, inside and out. We help each other succeed by leveraging our internal think-tank and “Power of 32″ to achieve mutual success alongside our clients.