Measuring Success
A Picture Says 1000 Words….and yet we still use 1000 Words!
How to turn a table full of numbers into a visual masterpiece.
By Manoj Raheja
Stop me if you’ve heard this one. You’re doing a presentation or perhaps you’re listening… Read more »
Everything is Marketing – The Mayans Predicted Justin Bieber
By Luke Sklar and Amber Hudson
Welcome to the Everything is Marketing blog. We are here to prove that every single issue in life, every person, story or event, has… Read more »
Blog | Brand Positioning | Brand Strategy | Measuring Success | Resource Centre | Targeting
Tagged Brand, Branding, Competition, Justin Bieber, Lessons, Life-cycle, Strategy, Success, Teens, Tweens
When it comes to marketing, sometimes you need to just “trust your gut”
By Melanie Hollingsworth
I love reading blogs and could lose myself in them for hours. There’s nothing more interesting than reading the opinions of others you’d never get the chance… Read more »
Blog | Marketing Programs | Measuring Success | Resource Centre
Tagged Creative, Marketing, Platforms, Programs, Social Media, Tools
Information Hoarding: Enhancing Your Message Through Information Design
By Jeanie Hendrie
As an August baby and true Virgo, I come by my organization skills honestly. And if it’s not an astrological trait, it’s certainly a genetic one –… Read more »
Emerging Trends in Mobile Tagging
Edelman Digital shares some great trend information on mobile tagging. Helpful for staying on top of this stuff.
Click HERE… Read more » to read the full post from Edelman Digital published January
Brand Strategy | Marketing Programs | Measuring Success
Tagged Brand Strategy, Marketing, Measuring Success, Mobile, Social Media
Household Media Review
Trends in media are influenced by technology adoption in homes. This US data has the latest view.
Click HERE… Read more » to read the full article from MediaPost published January 21, 2011
Marketing Programs | Measuring Success
Tagged Marketing Programs, Measuring Success, MediaPost, Technology
6 Buckets of Social Media Measurement
Many of our clients are embarking on measuring marketing program effectiveness through social media. This is an excellent article outlining the measurements used and how to interpret them.
Click HERE… Read more »
Marketing Programs | Measuring Success
Tagged Marketing Programs, Measuring Success, Metrics, Social Media