The Secret Menu

Making you feel like a loyal insider, one “Animal Style with Extra Pickle” burger at a time.
By Gloria Hong
I will be the first to admit that I am… Read more »

When Food isn’t Food – It’s an Experience

By Gloria Hong
It’s wasn’t long ago when no one had even heard of molecular gastronomy. By now we’ve all seen some liquid nitrogen ice cream being whipped up on… Read more »

Food Trucks: Did the Dragon’s Get it Wrong?

By Gloria Hong
While watching a recent episode of CBC’s “Dragon’s Den”, I was delightfully surprised to see local business owner Zane Caplansky of Caplansky’s Deli… Read more » pitching to

The Ultimate in Customer Service: Micro-Focused Restaurants

Every month I’m happy to share what’s new, what’s around, and most importantly, what’s awesome. This month: taking a look at restaurants that do one thing really, really well.
… Read more »By

Cupcakes are out, Whoopie Pies are in!

By Gloria Hong
Foreword by Manoj Raheja: 
At SW+A we have oodles of information on consumer trends.  But what if you want to find out about things before they become… Read more »